The cryptocurrency market in Brazil was filled with news at the beginning of the week. The first is from DUX, a national Web 3-focused company that was chosen for Web Summit BETA Startup Program.
The Web Summit is known for bringing together the best companies and professionals from all sectors and countries, so DUX will be part of the global meeting that brings together companies from The world’s most disruptive technologies, a hand-picked team capable of transforming business.
The Web Summit will gather in Rio, From May 1 to May 4, in the capital of Rio de Janeiro, more than 750 of the world’s most innovative startups will gather.
Bitcoin market
Another novelty is the Mercado Bitcoin exchange, which has launched its “Tokenize Your Idea” program, which will be a planning workshop for tokens that seek to empower the businesses of individuals and companies in the new digital economy.
The workshop lasts twelve hours, and includes market diagnostics and fungible and non-fungible coding pathways for selected projects, as well as structuring the next steps to be taken by the organization. The initiative is being implemented in partnership with Blockchain Academy, the educational subsidiary of Grupo 2TM, along with One Percent, Cambiatus, Nossa Terra Firme and Cryptum.
Submissions open January 9 and end February 12, 2023. Eight projects will be selected. The oral presentation of the eight finalists will be on March 1st. The workshop for the winners will start on the 15th of March and will end on the 30th of March.
“The campaign is a new collaborative incentive for an industry that is growing by leaps and bounds,” says Sandro Langer, ESG Officer at Mercado Bitcoin.
Pitso
Bitso announced the listing of the Euro Currency (EUROC). Issued by Circle, EUROC, a Euro-backed stablecoin, is now available to Bitso’s more than 6 million clients to transfer, buy, sell, deposit, save, invest or make local and international transfers in Euros.
Bitso is the first company in Latin America to introduce the EUROC.
“The addition of Euro Coin brings everyday utility value to Bitso’s growing list of clients and customers who want to transact in a wholly owned digital currency pegged to the Euro,” said João Reginatto, Vice President of Product at Circle.
ABCrypto
In another novelty, Associação Brasileira de Cryptoeconomia (ABCripto) announces the arrival of a new member, Zero Hash, the leading global provider of B2B2C crypto-as-a-service, which in November announced its expansion into Brazil. Zero Hash is headquartered in Latin America in São Paulo, Brazil and now consists of a team of over 50 employees to support its operations in the region.
Zero Hash allows companies to integrate digital assets into their product offerings with minimal technical overhead and minimal regulatory burden. The Zero Hash platform provides customers with complete building blocks to support a broad range of cryptocurrency offerings, including liquidity, custody, reporting, regulatory infrastructure, and compliance, all through simple API integration.
Fernando Felica, Head of Latin America Growth at Zero Hash, comments that joining ABCripto reinforces Zero Hash’s commitment to Brazil and its crypto ecosystem.
“Together with the association, we will continue to actively contribute to the regulatory and policy discussions around the regulation and growth of the crypto sector in the country,” says Velika.
With the entry of Zero Hash Brasil, ABCrypto now has eighteen members. They are: Foxbit, Mercado Bitcoin, NovaDAX, Z.ro Bank, Alter, Travelex Bank, EasyCrypto, Uniera, OWS Brasil, Ripio, Bitso, MetaMap, Deloitte, VDV Advogados, KPMG, Chainalysis, and 99Pay.
Check the gram
A group of Brazilian developers got together and created Verifygram, a platform that uses blockchain technology and NFT to provide verification and authentication services for social networking accounts, especially on Instagram.
Getting verified directly through Instagram can be a very complicated and expensive process, and not everyone can access it. Many people struggle to meet the standards required by Instagram and not all accounts are accepted for verification. Verifygram offers an alternative for those who want to verify their accounts on the social network.
Phelipe Campodônico, one of the founders of the company, explains that he had this idea about a year ago after several fake profiles with his name appeared and the instagram platform took no action.
“When I had this idea in March 2022, I no longer knew what to do to try to somehow prevent these fake profiles. People got hurt by falling for the scams these profiles apply and somehow damaging my reputation.”
According to Felipe, the big difference with Verifygram’s NFTs is that they are NFTs that, in order to be issued, go through a process of document validation and also proof of connection between the profile reported by the user and the documents submitted. This, he says, ensures certainty that the NFT and that social network really belong to that individual.
“Our ultimate goal is to somehow combat the spread of fake profiles and protect people. Content producers, influencers, and companies devote a lot of time to building good reputations. We cannot allow fake profiles to run at random and harm the real people who rely on their networks. We want to create a new culture: a culture Verification, where people before following a profile look for a user’s NFT verification tool, which will be their identity in social networks and digital environments.”
InvestSmart XP
Held by InvestSmart XP and presented by QR Asset Management, the Smart Summit brings current and relevant discussions about the financial market. The event will take place on the 2nd and 3rd of February at Expo Mag in Rio de Janeiro.
This will be the largest release of the Smart Summit ever. With a new name, the exhibition will introduce new themes, thus influencing more people and strengthening the relationship between investment, business and opportunity. The event will include more than 1,200 square meters of structure and is expected to welcome around 7,000 people.
There will be 75 sponsors and seven content rooms, which will showcase topics such as cryptocurrency, startups, ESG, and diversity. The opening of the exhibition will be attended by the Mayor of Rio de Janeiro, Eduardo Paes.
The City Manager will speak alongside InvestSmart CEO Samir Castro, and Securities and Exchange Commission (CVM) Chairman Joao Pedro Nascimento, about the future and opportunities in Rio de Janeiro. In addition, other speakers will be present, such as Guilherme Benchimol, Founder of XP Investimentos; Pablo Spire, founder of Vai Tourinho; Tiago Reis, founder of Suno; Chris Arcangeli, businesswoman and former Shark Tank host; Julio Cesar, former goalkeeper and InvestSmart Ambassador; Viva Moreira, artistic director and businesswoman; and Bruno Hora, partner and chief marketing officer at InvestSmart.
“We are very proud to maintain our corporate headquarters in Rio de Janeiro for ten years and sponsor this important event here for six years. The investment market is very strong in Sao Paulo, but Rio de Janeiro has great potential for the development of this sector. In addition, we want to spread Financial literacy is in town,” says InvestSmart CEO Samir Castro.
In addition to the panels, there will be an exclusive room for the training of investment advisors, with the possibility of their appointment. Incidentally, job creation is one of the points Samir advocated and sought.
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Disclaimer: This is not an investment recommendation and the opinions and information contained in this text do not necessarily reflect the positions of Cointelegraph Brasil. Every investment must be accompanied by research and the investor must be informed before making a decision.